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Tips for Effective Recruiting on LinkedIn

Each of the popular social media networks has unique strengths. In the case of LinkedIn, it is distinguished by its unmatched ability to connect the world’s professionals. Every second, more than two members join the LinkedIn community, which features members from every single Fortune 500 company. With over 235 million members worldwide, never before has…

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6 Video Marketing Statistics You Should Know

Marketing has changed vastly in recent years. What has worked in the past will not be as efficient in these times, which is why businesses have decided to modify their strategies to accommodate new trends. Among the newest types of marketing are social media and video. 2016 saw a massive influx of video marketing in business,…

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6 Tips to Boosting Your Twitter Following

There are several different options to choose from when creating a social media page for your small business, but one network you should never underestimate is Twitter. Thousands of businesses across the world utilize Twitter to spread their message, connect with customers, and acquire leads. Creating a Twitter account is simple enough, but do you…

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5 Reasons to Have an Explainer Video on Your Website

How do you grab a customer’s attention within seconds of visiting your company page? It’s one thing to have your customers come to your site, but how do you keep them engaged? Aside from throwing infographics and walls of text at them, you can wow them with an explainer video. More and more companies are…

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Facebook Mistakes That Cost You Time & Money

The saying “time is money” has never been more true than when it’s about the Facebook efforts of your business. One way or another, there is a correlation between the amount of time spent and cash flow. How you spend your time will determine if the cash is flowing into or out of your pockets.…

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